How to Be a Craigslist Boss: Part 2

The other day, I posted Part 1 of How to Be A Craigslist Boss.

Now it is time for Part 2: Selling on Craigslist!craigslist

Creating Your Post Is Important

Good Images

I personally think the key to a good Craigslist ad is all in the pictures. I will never even look at a post without an image!

Seriously just take some good pictures of the item you are trying to sell. It will take 5 seconds. Most likely the quality of the phone on your camera is amazing, so there is absolutely no excuse for bad photos.

craigslist4

Nooooooooo. No images and terrible headlines (see below).

Effective and Precise Headlines

No need for flashy headlines here, just be specific on what you are selling.

Say it is a couch and you are between two headline options.

Headline #1: “Great Deal! Comfiest Couch Ever!!!”

Headline #2: “Crate and Barrel Brown Leather Sectional- Good Condition”

The second option gives the buyer much more information than headline #1.

craigslist5

I could not resist this headline though. Very clever!

Keywords

On the same note as headlines, you need to use specific keywords in order to get people to view your post. At the bottom of the post body, add tags to help people find it when searching.

craigslist6

Good amount of keywords and not keyword overload.

Be Specific

Include any details that you happen to know about the item. Some details you may want to include:

  • Manufacturer
  • Age and when you bought it
  • Condition (missing pieces, scratches, dents, etc.)
  • Smoke and pet free home (especially important for upholstered items)
  • Dimensions
  • Any links to the item if it is still currently being sold

Pricing

Shoot for a price that is not too low and not too high, but leave just enough room for buyers to negotiate down.

You can list that your price is firm or will accept OBO (or best offer).  The good thing about Craigslist is that you can always change your price later if you are not getting any bites.

Make sure to do some research and see what similar items are going for on Craigslist too.

Also, take into account the condition of your item. If it is broken or missing pieces, say so and price accordingly.

Being Safe

Safety is an important aspect when you are selling things to random strangers online. 100% of the time, I have never once had an issue, but still please be careful.

  • Do not post your actual address. Just use your zip code or a major intersection in the area.
  • If you can, schedule to meet in a public place such as a crowded, well-lit parking lot.
  • Have another person with you if you can (I have actually brought my grandmother before, but not like she could help beat off an attacker).
  • Do not accept PayPal, check, wire transfer or anything like that. Go for cash only.

 

What has been your experience selling or buying on Craigslist? Or any additional tips? Let me know!

More Resources:

 

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